PRL at 60: You have your physics results, now what?

In a talk that I am really hoping will morph into a free-flowing Q and A session, I will discuss the role that PRL plays in disseminating your physics results. The process is a cascading sequence that entails interacting with journal editors, referees, conference chairs, journalists, department chairs, deans, funding agencies, and others. The tools however have changed in recent years; the arrival of social media, search engines, and electronic repositories has us in a state of flux. PRL published its first paper 60 years ago. Let's look back and forward.